HBI® Tobacco International
Featured Products
Featured Products
Featured Products
Featured Products
Featured Products
Featured Products

HBI specializes in niche markets and due to the personal tobacco smoking preferences of our founder we started as a roll-your-own tobacco company. Back in the 1990’s there was nobody doing specialty RYO. While standard brands such as TOP and BUGLER were everywhere, there was nobody promoting the smaller more premium brands. We started importing these brands from Europe and made a market for these delicious products. Years later we began developing our own specialty RYO products and ended up with a formidable market share. However we never forget or stray from our specialty roots. All of our key tobacco products are innovative and cater to a part of the market that has previously been overlooked or neglected.

We don't try and produce tobacco products for the masses because we are more concerned with quality rather than quantity. We want to offer our customers the very best products available so tobacco smokers can tailor their smoking experience to their personal taste. When smokers switch to RYO, MYO or GYO, they experience the difference in taste, quality and also affordability. Each individual smoker has their own set of customized taste buds – the best cigarette or cigar for an individual smoker is one that is created by them and customized to match their pallet. There is no mass produced cigar or cigarette that can compete with the one that is custom made by a smoker for themselves.

Because we’re a niche marketer we go where others don’t. While Altadis and Swisher bulk produce cigars for the “masses”, we produce specialty cigars in small batches and also cater to the market of roll your own cigars. Much like RYO cigarettes, the RYO Cigar market was neglected. For us, expanding from RYO Cigarettes into RYO Cigars was very logical. Now we have recognized that our market isn’t just about people who roll their own but an entire lifestyle. We’re moving into craft blended pipe tobaccos and beautiful traditional tobacco pipes with a modern appeal. We’re also crossing into the final frontier. Go ahead – ask us what the final frontier is…. It’s GYO – grow your own! This is a very low-tech, simple product and we are now a licensed tobacco seed seller. We will be promoting GYO tobacco harder than anyone has ever done before. We’ve bought enough seed to plant the entire state of California and we’re putting all of our years of knowledge of loose tobaccos into this new category. Growing and smoking your own tobacco is the ultimate expression of freedom. It is the last remaining vestige of classic American freedom. We know that our forefathers would be proud of HBI.

*GYO is very easy to do, there are absolutely no grow lights or gadgetry involved. It’s all a matter of planting at the right time. Curing and processing the tobacco is just a bit more complicated but can actually be a lot of fun. Fortunately tobacco plants are beautiful and very strong. You’re going to be shocked how easy it is to GYO. Trust us, if Niki can do it anyone can do it ;)